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FrogPond Puts Elasticity In Your Web Marketing

Released on: July 11, 2008, 7:22 am

Press Release Author: Susie Hale/ FrogPond

Industry: Small Business

Press Release Summary: The new FrogPond Publisher 2008 brings a new look and
enhanced functionality to the popular online publishing solution that is designed to
empower a company’s communications into the Web 2.0 world.


Press Release Body: “When we started looking at enhancing the Publisher product, we
knew that we needed to stay ahead of the curve when considering how our clients
should recruit and retain the new multi-generational customer and employee” says
Susie Hale, President of FrogPond.

“We’ve worked extremely hard to give our existing clients a product that will evolve
with them as their businesses grow and by creating the elasticity needed to drive
traffic back to the company Web sites for detailed information.”

By incorporating Web 2.0 technologies into your online magazine (eZine), you expand
your opportunities of marketing your company’s brand, products and services.
“Publisher has knocked down the last barrier for businesses experiencing limited
budgets and staffing issues but desiring to produce and deliver their messages to a
targeted market.” says Susie. “No longer are your customers waiting for you to
email them your most current information. One click to RSS Feed allows the reader to
receive your headlines as fast as you make them.”

Emi Lee Norris, Houston Association of REALTORS®, sells more advertising with the
wider banner size Flash ads. “It’s easy to sell digital advertising on your eZine
because with banner ads, clients enjoy the benefits of a larger flash message
display area, a link to their Web site, and a longer shelf life.”

The changes and enhancements went live on Monday, June 30th for existing clientele
and are available to all new subscribers of the Publisher 2008 product lines. To
view a live demo or for order placement information visit FrogPond.com or contact
Susie Hale with any questions at 713.880.1010 or via email at susie@frogpond.com.


Web Site: http://www.frogpond.com

Contact Details: FrogPond.com
Susie Hale
1014 Westcott Ste 102
Houston, TX 77007
800.704.FROG
susie@frogpond.com

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